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3 Why Should Businesses Engage in Population Health Improvement?
Pages 15-26

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From page 15...
... Catherine Baase, chief health officer at The Dow Chemical Company, used a macroeconomic model to illustrate how the current health scenario is negatively affecting the success of the business sector. Nicolaas Pronk, vice president and chief science officer at HealthPartners, described an initiative to develop the underlying rationale and business case for companies to invest in community and population health.
From page 16...
... Poverty and inequality have a negative impact on lifestyle and health, and they are associated with increased Medicaid costs and decreased tax revenues. Opportunities Presented by Improved Health Based on his own calculations, O'Donnell suggested that improving the health of the population can reduce the federal debt in various ways: 1 The annual shortfall between spending and receipts is the deficit.
From page 17...
... SOURCE: CBO, 2011. Figure 3-1 Lifestyle R02756 Medicaid Costs Chronic Disease Medicare Costs Social Security Costs Aging Society Low Tax Revenue Poverty and Inequality FIGURE 3-2  Underlying health-related causes of federal debt.
From page 18...
... , about 30 times the spending of the existing workplace health promotion industry, about 2 percent of spending on medical care in the United States, and 0.32 percent of the liquid assets that non-farm, non-financial institutions have in the bank. This is definitely within our spending ability, O'Donnell asserted, and short-term costs may actually be covered by the short-term savings (in addition to reducing the federal debt in the long term)
From page 19...
... he mobilization of R02756 social forces and people outside of health systems is critical, as it is clear that chronic diseases are affecting social and economic capital globally" (World Economic Forum, 2010, p.
From page 20...
... cess could motivate the business community to become more engaged. As summarized by Baase, the five elements are: Figure 3-4 • Wage compression Increasing health care costs are resulting in R02756 wage compression, that is, a greater percentage of pay is going toward health care benefits versus take-home wages.
From page 21...
... The Dow Health Strategy Years ago, Baase said, The Dow Chemical Company's business case for its health strategy was built on addressing large spending on health care, an inflation rate greater than the consumer price index, high waste in the system, an understanding that prevention can make an impact, and related legislative and regulatory activity. Over time, this evolved toward an understanding that well-designed health strategy elements can advance other corporate priorities, including sustainability, safety, manufacturing reliability, employee performance and engagement, the ability to attract and retain world class talent to the organization, and corporate reputation.
From page 22...
... Furthermore, workforce health and a connection to the community position a company in a positive light related to long-term sustainability. Healthy Workplaces, Healthy Communities HERO Initiative To develop the underlying rationale and business case for companies to invest in community and population health, the Health Enhancement Research Organization (HERO)
From page 23...
... Key elements of the process include small group discussions and informal conversations focused on key questions, sharing ideas and knowledge as participants move among small groups, opportunities to record ideas in words and images, the weaving together of emerging themes and insights, an awareness of the social nature of learning, and noticing that individual conversations are part of and contribute to a larger web through which collective intelligence can become aware of itself (HERO, 2014b)
From page 24...
... In closing, Pronk reiterated some of the benefits that may drive intentional investment in population health, including an enhanced corporate image, increased visibility, stewardship and social responsibility, employer choice, enhanced employee morale, job satisfaction, job fulfillment, teamwork, engaged employees, increased productivity, increased creativity and innovation, the improved attraction and retention of top
From page 25...
... , b ­ etter management of an aging workforce, and an increasing awareness and knowledge of self-management and health. DISCUSSION During the discussion that followed, participants considered why business engagement in population health is not more widespread and what could potentially catalyze greater engagement.


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